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Unsubscribing From Emails – New Idea Discovery
While in the process of unsubscribing from some email lists I was introduced to something I had never seen before until now.
Usually, when I unsubscribe from something, I get a pretty blank page that says something like “we are sorry to see you go – you are unsubscribed” or a variation of something like that.
But, as I was unsubscribing from an email list today and after clicking the unsubscribe button it took me to a page that showed <i style=””>You Have Been Unsubscribed in red. However, it was on a page that basically was a re-introduction of the person I was unsubscribing from with a special note and an opportunity to sign up for one of their training programs.
It was a surprise unsubscribe page that I hadn’t seen before. Did I read through the page? Yes, I was curious because I hadn’t seen this type of “get to know me again, type page”. Did I re-subscribe…No…Kelly would be proud, but I did think it was an intriguing process.
Curious, have you seen these types of pages before. Have you re-subscribed because the offer was enticing enough to do so? What are your thoughts?
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6 Replies
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I haven’t ever come across that. I would love to see the page you’re referring to – wanna share what the person/list is so I can go subscribe and then unsub in a bit? 😝
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I’ve seen pages like that frequently. And yes, on occasion I have re-subscribed to get something else from that person. Not often, but it has happened.
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That’s a brilliant actionable noticing Lynn! I want to implement that in my content refresh :)
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@tishialee Sadly, I didn’t think about grabbing an image of the page and I can’t recall who it was from.
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Thank you for the reply, Teresa. That’s very interesting.
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Awesome, @Kelly!
